Privacy Policy

This Privacy Policy describes how your personal information is collected, used, and shared when you visit or make a purchase from www.souszy.com.au (the “Site”).

1. Personal Information We Collect

When you visit the Site, we automatically collect certain information about your device, including information about your web browser, IP address, time zone, and some of the cookies that are installed on your device. Additionally, as you browse the Site, we collect information about the individual web pages or products that you view, what websites or search terms referred you to the Site, and information about how you interact with the Site. We refer to this automatically-collected information as “Device Information.”

We collect Device Information using the following technologies:

• “Cookies” are data files that are placed on your device or computer and often include an anonymous unique identifier. For more information about cookies, and how to disable cookies, visit All About Cookies.
• “Log files” track actions occurring on the Site, and collect data including your IP address, browser type, Internet service provider, referring/exit pages, and date/time stamps.
• “Web beacons,” “tags,” and “pixels” are electronic files used to record information about how you browse the Site.

Additionally, when you make a purchase or attempt to make a purchase through the Site, we collect certain information from you, including your name, billing address, shipping address, payment information (including credit card numbers), email address, and phone number. We refer to this information as “Order Information.”

When we talk about “Personal Information” in this Privacy Policy, we are talking both about Device Information and Order Information.

2. How Do We Use Your Personal Information?

We use the Order Information that we collect generally to fulfill any orders placed through the Site (including processing your payment information, arranging for shipping, and providing you with invoices and/or order confirmations). Additionally, we use this Order Information to:

• Communicate with you;
• Screen our orders for potential risk or fraud; and
• When in line with the preferences you have shared with us, provide you with information or advertising relating to our products or services.

We use the Device Information that we collect to help us screen for potential risk and fraud (in particular, your IP address), and more generally to improve and optimize our Site (for example, by generating analytics about how our customers browse and interact with the Site, and to assess the success of our marketing and advertising campaigns).

3. Sharing Your Personal Information

We share your Personal Information with third parties to help us use your Personal Information, as described above. For example, we use Shopify to power our online store--you can read more about how Shopify uses your Personal Information here: Shopify Privacy Policy. We also use Google Analytics to help us understand how our customers use the Site--you can read more about how Google uses your Personal Information here: Google Privacy Policy. You can also opt-out of Google Analytics here: Google Analytics Opt-Out.

We partner with Microsoft Clarity and Microsoft Advertising to capture how you use and interact with our website through behavioral metrics, heatmaps, and session replay to improve and market our products/services. Website usage data is captured using first and third-party cookies and other tracking technologies to determine the popularity of products/services and online activity. Additionally, we use this information for site optimization, fraud/security purposes, and advertising. For more information about how Microsoft collects and uses your data, visit the Microsoft Privacy Statement.

We also share your Personal Information with Google Ads for the purpose of targeted advertising. This includes uploading customer data to Google Audience Manager. Google will use this information in accordance with its Privacy Policy. For more information about how Google uses your data, visit Google Privacy Policy. You can adjust your Google Ads settings or opt-out of Google Ads data collection by using the Google opt-out tool.

Finally, we may also share your Personal Information to comply with applicable laws and regulations, to respond to a subpoena, search warrant, or other lawful request for information we receive, or to otherwise protect our rights.

4. Behavioural Advertising

As described above, we use your Personal Information to provide you with targeted advertisements or marketing communications we believe may be of interest to you. For more information about how targeted advertising works, you can visit the Network Advertising Initiative’s (“NAI”) educational page at NAI Understanding Online Advertising.

You can opt-out of targeted advertising at any time by selecting 'unsubscribe' in emails. Additionally, you can opt-out of some of these services by visiting the Digital Advertising Alliance’s opt-out portal at DAA Opt-Out.

5. Do Not Track

Please note that we do not alter our Site’s data collection and use practices when we see a Do Not Track signal from your browser.

6. Your Rights

If you are a European resident, you have the right to access personal information we hold about you and to ask that your personal information be corrected, updated, or deleted. If you would like to exercise this right, please contact us through the contact information below.

Additionally, if you are a European resident, we note that we are processing your information in order to fulfill contracts we might have with you (for example if you make an order through the Site), or otherwise to pursue our legitimate business interests listed above. Additionally, please note that your information will be transferred outside of Europe, including to Canada and the United States.

Under the GDPR, you have the right to:

• Access your personal data and rectify any inaccuracies.
• Erase your personal data ("right to be forgotten").
• Restrict the processing of your personal data.
• Object to the processing of your personal data.
• Data portability.

7. Data Retention

We will retain your Order Information for as long as necessary to fulfill the purposes outlined in this Privacy Policy, including for the purposes of satisfying any legal, accounting, or reporting requirements.

When your personal information is no longer needed for these purposes, we will take reasonable steps to destroy or permanently de-identify it, in accordance with APP 11.

If you would like to request the deletion of your Order Information before this time, please contact us using the contact details provided below.

8. Changes

We may update this privacy policy from time to time in order to reflect, for example, changes to our practices or for other operational, legal, or regulatory reasons.

9. Contact Us

For more information about our privacy practices, if you have questions, or if you would like to make a complaint, please contact us by e-mail at customers@souszy.com.au.

10. Additional Information for Australian Residents

In addition to your rights under the GDPR, Australian residents have the right to access the personal information we hold about you and to request that we correct any inaccuracies. You also have the right to make a complaint about our handling of your personal information. If you would like to exercise these rights, please contact us using the contact details above.

We are committed to resolving any complaints promptly. If you are not satisfied with our response, you may contact the Office of the Australian Information Commissioner (OAIC) at OAIC Contact.